Modern medicine practitioners often grumble about alternate medicine practitioners prescribing allopathic medicines. In this regard, Indian Medical Association (IMA) has taken a step to distance itself and keep a distinct image by registering a trademark for all allopathy practitioners. The IMA has got a No-Objection Certification from the Intellectual Property Office (IPO) to trademark a red cross with the letters 'Dr' in the centre, on a white background, and is now registering it. Allopathic practitioners will be able to use it on prescriptions and signage to indicate that they have studied modern medicine.

Dr. Jayesh Lele, of the Maharashtra IMA, said that, " The aim was to have something simple and easily identifiable with medicine. The emblem would be of great service to the public who are often unaware that they are visiting a non-allopathic practitioner. It will help them…