Medical treatment can cost a lot of money, and it's very frustrating for patients when they cannot afford the right treatment. The financial burden of illness can cause bankruptcy, and health insurance can provide a buffer against this catastrophe. However, most Indians still don't have health insurance. One way of increasing penetration is to get doctors to sell health insurance policies.
Patients ( and their family members) are much more likely to appreciate the importance of taking out a policy when they fall ill. While the policy will not cover the cost of the treatment of their present illness, it' never too late to buy insurance, and they can purchase coverage for future medical problems at least. Doctors are quite influential, and patients will listen to their advice as regards health problems. The role of a doctor is not only to treat the present illness, but to help the…