An alternative system of medicine practitioners in India has been making wild claims and misleading the public claiming cure to diseases such as heart disease, diabetes, and cancer. All print media, TV, radio, magazines, social media are full of these advertisements which are mostly fake and peoples are misled by them and persons purchase these products at very high prices and loose their hard earned money. Sometimes these are endorsed by celebrities of the film industry, religious babas and sadhus, persons of sports Industry and many politicians too.
The Central Council of Indian Medicine (CCIM) (Union Ministry of AYUSH), which monitors education in alternative Indian systems of medicine has taken a strong stance against misleading advertisements made by alternative medicine such as Unani, Siddha, and Ayurveda. Directives have been issued to AYUSH authorities and state registration…