There was a time, long long ago, when the next best thing to a fine actor in dress and demeanor was a medical representative. They were physically smarter than doctors then. Well dressed and groomed with the command of English language on their side, they had a presence whenever they walked into the doctors' chamber. It was a visit of significance that led to a brief communication of the highest standards, both about business and life in general. When they left, it would leave a void that awaited them again, sometime later.
Purely a professional interaction that left a pleasing aroma in the doctor's room. Few trivia of class that left a gentle reminder of the drug that had a complex unpronounceable name like abciximab. There were no fliers left behind, neither were there offers to organize CME’s and seminars. There were very few of them to meet and fewer companies as well. This has…
